When I first started collecting OA, many years ago, around 1995, twice-up art was coveted much more than small size (regular size art)--the price ratio was about 3 to 1. Even if the image of a small size piece of art was spectacular it was still only worth roughly a third of a similar themed page that was twice-up size. I think we've reached a time in our hobby where the twice-up vs. small size rule no longer applies. One can point to the ASM 328 cover, which is small size, that is the current high price record holder, but I've heard some old time collector chatter that the McFarlane market is the exception to this rule. To illustrate my point, I'd like to focus on the TALES OF SUSPENSE 97 splash by Jack Kirby and Joe Sinnott. This piece sold for $68,712.50 at the same Heritage auction in July as the McFarlane and was the single highest price paid for a Captain America Kirby splash to date. The thing is, this particular splash is a small size piece of artwork. Yes, the image is a nice large image of Cap in action--certainly highly desirable from a collectors POV. But, again, this is a small size piece! Before this sale, no Kirby Cap splash, small or large, had ever sold for more than 50k. We are in a new period where image is king and size doesn't much matter anymore. We're all flying without a net now. It's a brave new world, and we better figure out what the BEST pieces are based on IMAGE alone. The old size rules just don't apply!
Link to Heritage auction: http://tinyurl.com/cmpd65u